The Art of Crafting Meaningful Alt+Text
In this session, we will explore how to write alt text that effectively conveys the meaning and purpose of images in an academic. The focus will be on strategies for describing various image types, including complex images, collections of images, tables, graphs, charts, and maps.
Attendees will learn how to assess an image's contextual role to determine whether it requires detailed alt text or can be classified as decorative. We will also discuss the importance of leveraging captions to enhance alt text, ensuring that the visual content is accessible and meaningful to all users, especially those relying on assistive technology.
Speakers
Jeff Rodgers
Director of Digital Accessibility, Accessiblü
He/Him/They
Jeff Rodgers is the director of digital accessibility at Accessiblü, an agency specializing in helping companies enhance the accessibility of their digital assets. He oversees the accessibility operations, which include accessibility audits, testing, and training for international and U.S. clients.
Jeff’s passion for accessibility has led to positions as a digital accessibility specialist and lead instructional designer in both corporate and higher education settings. He holds degrees from Kent State and Indiana University, as well as an M.S.Ed. in learning design and technology from Purdue University. Jeff is a member of the International Association of Accessibility Professionals.